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Digital Marketing & Social Media


Measured in enquiries, not impressions.

It is easy to spend money online and be shown numbers that look wonderful and change nothing. We work backwards from the only figure that matters — how many people contacted you, and what it cost to make that happen.

What this covers


Five things, and you almost certainly do not need all five.

Which ones make sense depends on how your customers actually look for what you sell. That is the first thing we work out.

Being found in search

The slowest and the most durable. Making sure your site can be read properly by search engines, that it answers the questions people are typing, and that it is quick enough not to be penalised. Results take months, and then keep working without further spending.

Paid advertising

The fastest and the least durable. Useful when you need enquiries this month, or when you are testing whether an offer works before committing to it. We would rather run a small budget properly than a large one carelessly.

Content that answers real questions

The questions your customers ask before they buy, answered honestly and in public. This is what makes search work, and it is the part most firms skip because it takes effort. It is also the part that still brings enquiries three years later.

Social media

Chosen deliberately rather than by habit. If your customers are on one platform, we will tell you to ignore the other four. Posting everywhere is how small teams end up doing a mediocre job in five places.

Email and WhatsApp

The people who already know you are the cheapest customers you will ever reach, and the most neglected. This is usually the first thing we look at, because it is where the quickest return tends to be — and where our own Arth Messenger does the work for you automatically.

What you get


Reporting you can check yourself.

You should never have to take a marketing report on trust.

Accounts in your name

The advertising accounts, the analytics, the business listings — all registered to you. If we part company you keep the history, which is where the value is.

A monthly note in plain English

What we did, what it cost, how many enquiries came from it, and what we plan next. One page. No acronyms.

Enquiries tracked to their source

So you can see which activity actually produced business, rather than which produced traffic. This changes what we do next, every month.

An honest view of what is not working

Including when the answer is that you should stop spending on something. We will tell you that even when it reduces what you pay us.

How we price it


A monthly fee, separate from what you spend on advertising.

The distinction matters, and it is where a lot of people get caught out.

OptionPrice in IndiaOutside India
Essential
Keep the lights on and the enquiries coming from one channel, done properly.
₹45,000
Per month
$1,000
Growth
Search and content working together, with paid advertising where it earns its place.
₹90,000
Per month
$2,000
Full
Everything, run as though it were our own business.
₹1,35,000
Per month
$3,000

Prices exclude GST. Every one is a fixed price against a written scope — it does not move unless you ask for something that was not in it. See everything we charge, and what each option includes →

Our fee is a fixed monthly amount for the work we do. Anything you spend on advertising is paid by you directly to Google, Meta or whoever else — into your own account, with your own card, so you can see every rupee.

We do not take a percentage of your advertising spend. That model gives an agency a reason to encourage you to spend more, which is not a reason we want to have.

There is no minimum contract and no notice period. If a month is not worth what you paid for it, you should be able to stop, and you can.

Who this is for


Businesses that are good at what they do and invisible online.

Common starting points:

  • You get almost all your work by word of mouth and want another source.
  • You have run advertising before and could not tell whether it worked.
  • Competitors who are worse than you appear above you in search results.
  • You have a list of past customers you have never contacted again.
  • You post on social media occasionally and nothing happens.
  • You are launching something and nobody knows it exists.

Honestly

If your website is slow, unclear or broken on a phone, we will tell you to fix that before spending anything on advertising. Sending paid visitors to a site that does not convert is the most common way to waste a marketing budget, and we would rather say so than take the monthly fee.

Common questions


Asked before most projects start.

How long before we see results?

Paid advertising can produce enquiries within days. Search and content typically take three to six months before they move meaningfully, and then keep working. Anyone promising you first place on Google in a fortnight is either misunderstanding it or misleading you.

Do you take a cut of our advertising budget?

No. Our fee is a fixed monthly amount, and you pay the advertising platforms directly from your own account. We never want a financial reason to tell you to spend more.

Can we stop if it is not working?

Yes, at any time. No minimum contract, no notice period, and no exit fee. You keep the accounts and the data, because they were always in your name.

Which platforms should we be on?

Fewer than you think. We would rather you were genuinely useful in one place your customers actually use than absent-mindedly present in five. We work that out from who your customers are, not from what is fashionable.

Our other services


Most real problems sit across two of these.

Tell us what you are trying to fix.

A free 30-minute call, no obligation. If this is not the right service for your problem, we will tell you which one is.